Apple: Live By The Wet Floor, Die By The Wet Floor

Apple PSD
I don't think Apple invented the wet floor style, but they have certainly used it a lot. So it was only a matter of time before an album sleeve featuring a wet floor should appear on Apple's site within another wet floor composition. Result: human sacrifice, cats and dogs living together, mass hysteria.

Thanks to Hannah! Original is here (for now)!
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26 comments:

musictheorist said...

This mistake makes Apple even more sympathic... ;-)

Operator said...

"human sacrifice, cats and dogs living together, mass hysteria."

Ghostbusters is a great movie. But not as great as this epic Photoshop fail :D

jambalie said...

The people who do these things are like the people who are majoring in art, voluntarily enrolled in a design class, but don't like to draw.

Gordon said...

High profile. Love it.

iidaen said...

Is it just me or does the album say "Stadium Akerdium"?

Severina said...

Is that Bono? If so, I get to hate both Apple and U2 at the same time.

I'm a lucky lucky girl.

paul said...

OH GOD WHAT HAS SCIENCE DONE

Hero Paperboy said...

I don't know, although it would be more correct, i think my brain has a better chance of imploding if they'd actually pulled off the wet floor technique on that image with the wet floor technique. Then we'd see the album rightside up again!

Muninn said...

I'm pretty sure one more wet floor technique in that composition would've been enough to open a wormhole to a parallel universe.

Yowza.

jonsteed said...

never heard of wet floor technique until today. :)

Moon Pie said...

i may be retarded but not sure what is wrong with this picture?? Please help inform me.

Whiner said...

moonpie - Look at the album and pretend the black thing is a complete backdrop. You can see how at the bottom of the 'jewel case' the image reflects, starting exactly at the base of the jewelcase and going down.

The black thing also has a relection starting at its base and going down into the white space.

The jewelcase's reflection crosses over into the black thing's reflection and looks kinda odd.


At least, I think that's what's being pointed out. It took me a second to be able to see it.

gracky said...

it helps if you look at the entire image in the source link. each of the big screens is supposed to reflect onto the "wet floor." however, in the stadium arcadium image, they just reflected the album cover by itself. what they should have done is reflected the entire black box, reflection and all.

DAA WSU said...

the more I look at it I think it actually looks correct. They couldn't have done it another way, as its showing a screenshot from the system. and if you look closley they did reflect the whole black box, you can barley see it to the left of the album cover. So in reality the reflection would look like that... a reflection of the image with a reflection already on it.... (!&*%!&^! Ahh my brain!)

tome said...

This wet floor thing will be the ugly 70's sideburns of this decade.

littlelosthorse said...

Wait a minute.

Within the screenshot there is no problem with the picture at all.

The only problem is that the top half of the album cover is reflected below the screenshot, when it should have begun as a black space, followed by the base of the album cover.

I think a lot of you are criticizing the use of the wet floor technique rather than the mistake that has been made.

Lor said...

It's fixed now! It wasn't when this was first posted, but Mac must have caught on to the problem and fixed it.

littlelosthorse said...

No it hasn't its still faulty, the pd pic looks exactly the same as the one on the apple site. It hasn't been fixed yet...

inyourwater said...

Back off, man! I'm a scientist.

zsoo said...

I agree with iidaen. it says akerdium. that's hilarious.

USS_Defiant said...

You broke your own
rule:

As you may know, I get a lot of tips regarding reflections. The current vogue for shiny table reflections is, in a manner of speaking, a literal minefield for designers. So the hard and fast rule is absolutely no lousy reflection posts. No exceptions.

Matt said...

Guys, it says Arcadium just as it should. Certainly we're all intelligent enough to realize that when you magnify an image it gets grainy?

dxtr said...

Whoa, I guess they should teach those "photoshoppers" basic geometry and the laws of reflection.

Morgan said...

The stupid thing here is, if they'd actually just taken a screenshot of Front Row rather than mocking it up with PS, then this problem wouldn't have happened.

Todd said...

Oops they put in BONO

Aaron said...

STILL LIVE ON THEIR SITE.