A clear cut and paste. The grill used to be surrounded by people enjoying themselves, but the company didn’t want to oversell anything.
I enjoy contrasting the disasters from Germany with the disasters from the rest of the world. Most disasters try to add a glossy sheen or inject sex appeal. Not Germany, though; like the sans-serif font the box uses, it’s as if they didn’t want to come across as too excitable, so they added some food and a lawn to let you know that this is just a bit more than your typical bucket.